Habits, tied to your why.

Reason is a habit tracker built on one idea: habits stick when you remember why they matter.

Download On The App Store

Why Reason

More than checkboxes and streaks

Every habit is tied to its reason — and the goal it's moving you toward.

A reason for every habit

Tie each habit to the why behind it. On the hard days, your reason is right there in front of you.

Built on habit stacking

Anchor a habit to something you already do — or chain habits so one naturally cues the next.

Goals that give habits meaning

Group habits under a goal — dated or open-ended. Habits can outlive the goal that started them.

Home & Lock Screen widgets

Your progress, your next habit, and your reason — with one tap to keep anything private off your widgets.

Insights that actually help

Week, month, year and all-time — completion rates, streaks, and a per-habit breakdown.

Private by design

Your data stays on your device. No accounts, no tracking, nothing sold.

Today screen showing habits and progress Home Screen widgets showing your reason Goals screen Insights with charts and streaks
Most trackers give you streaks.
Reason gives you a reason to keep them.

Start with 14 days free

Then £1.49/month or £14.99/year. Cancel anytime.

Download On The App Store